Branding + Packaging
Waterbody’s line of skin and body care products are made with nourishing, sensorial ingredients from Alaska's land and sea. We helped them stand out in the marketplace by embodying raw beauty that heals and reveals in their brand identity.
Here’s how: To support Waterbody’s product line, we evoked Alaska’s untamed landscape, infusing elements of it into every aspect of the suite, while crafting a sophisticated, modern identity. We developed a sophisticated and fluid logomark to evoke bodies of water. Then, we designed rugged, lush and melted textures inspired by the Alaskan wilderness and layered them together to create compositions with depth. They bring an elemental sensibility to the suite, elevated by gold foil accents.